Professional Strengths

  • Design Management
  • Design Strategy
  • Art Direction
  • Corporate Identity & Branding
  • Department Startup
  • Department Management
  • Project Management
  • Process and Workflow Management Expert
  • Print Production Expert
  • Photoshoot Direction
  • Type and Color Expert
  • Experience with Licensing and Promotions

Category Specialties

  • Food & Beverage
  • Personal Care & Beauty
  • Oral Care
  • Confection
  • Kids
  • Medical Device
  • Home Care
RESUME AVAILABLE UPON REQUEST

About Me

My photo
I have been involved in global design management in the CPG industry for about 20 years. I am a very driven person, able to manage people and projects well. I have a very diverse portfolio art directing mainstream to hi-end packaging, brand identity and design campaigns. Strong in design strategy, I get involved with consumer testing to ensure the brand integrity is kept. I study latest trends in the marketplace, am an expert on color, type, design and production.... always making sure the designs presented are able to be produced (keep the design integrity from inception to end product), and always striving for best in class.
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